Passiro vs Cookie Information
CMP · Prices as of April 2026
Cookie Information is a Danish CMP with a strong presence in the Nordic and Scandinavian markets. It is IAB registered and a Google CMP Partner. Unlike most competitors, Cookie Information does not publish pricing publicly and requires contacting sales. Passiro is also Danish and offers free TCF v2.3, Google Consent Mode v2, and WCAG 2.2 accessibility scanning with transparent, self-serve pricing.
Feature comparison
 |
Cookie Information | |
|---|---|---|
| Free plan | Free, unlimited | No public free plan (contact sales) |
| IAB TCF v2.3 | Free | Paid (contact sales) |
| Google Consent Mode v2 | Free | Paid (contact sales) |
| Automatic script blocking | Free | Paid (contact sales) |
| Google Ads compatible | Free | Paid (contact sales) |
| Languages | 27 EU languages | Multiple (Nordic focus) |
| Google CMP Partner | In progress | Yes (Google CMP Partner) |
| EU data residency | Yes (Denmark) | Yes (Danish company) |
| WCAG 2.2 scanner | Free / Paid | No |
| Public compliance badge | Free | No |
Cookie Information pricing
| Plan | Price |
|---|---|
| All Plans | Contact sales (no public pricing) |
No public pricing. Contact sales for a quote. Strong presence in Nordic/Scandinavian markets. Enterprise-oriented sales process.
Passiro pricing: Cookie consent with TCF v2.3 is free forever with no page, domain, or traffic limits. WCAG scanning starts at €9/mo for scheduled scans.
Key differences
Passiro advantages
- Free TCF v2.3 with transparent, self-serve pricing
- Free WCAG 2.2 accessibility scanning included
- Self-serve setup in minutes (no sales call needed)
- Public compliance badge for your website
- Also Danish, with EU data residency
Cookie Information advantages
- Google CMP Partner certification
- Established brand in Nordic/Scandinavian markets
- Enterprise-grade support and SLAs
- Longer track record in the Danish market
- Dedicated account management for enterprise clients
When to choose Cookie Information
Choose Cookie Information if you are a Nordic enterprise that values a local sales relationship, dedicated account management, and enterprise SLAs. Their strong presence in Scandinavia means they understand Nordic regulatory nuances and can provide localised support.
When to choose Passiro
Choose Passiro if you want a Danish CMP with transparent pricing and self-serve setup. Passiro includes free TCF v2.3 and WCAG 2.2 scanning without requiring a sales call. Note that Passiro does not yet have a Google CMP Partner certification, which Cookie Information does have.
Frequently asked questions
Cookie Information does not offer a public free plan or publish pricing. You must contact their sales team for a quote. Passiro offers free TCF v2.3, Google Consent Mode v2, and WCAG 2.2 scanning with transparent, self-serve pricing.
Cookie Information does not publish pricing publicly. All plans require contacting their sales team. As an enterprise-oriented Danish CMP, pricing is likely comparable to other enterprise CMPs.
Both are Danish CMPs. Cookie Information is a Google CMP Partner with an enterprise sales model and strong Nordic presence. Passiro offers free TCF v2.3 with self-serve signup and includes WCAG 2.2 accessibility scanning. Passiro does not yet have Google CMP Partner certification.
Yes. Passiro is another Danish CMP offering free TCF v2.3, Google Consent Mode v2, and WCAG 2.2 scanning. Unlike Cookie Information, Passiro has transparent pricing and self-serve signup with no sales call required.
Ready to try Passiro?
Free cookie consent with TCF v2.3, Google Consent Mode v2, and WCAG 2.2 scanning. No credit card required.