heartland.com
Last scanned July 23, 2026
A cookie scan of heartland.com performed on July 23, 2026 found 19 cookies and 39 third-party tracking requests. The assessment covered 10 pages across 10 unique page templates. No consent management platform was detected. Our check observed 39 third-party requests from 15 vendors; non-essential tracking of this kind requires prior consent under the ePrivacy Directive.
Consent behaviour grade
8 / 100
This site set multiple tracking cookies before the visitor consented. Under ePrivacy Article 5(3), these require prior consent.
Automated point-in-time check of the scanned pages; not legal advice. How our check works.
Consent enforcement level
-
1
Nothing non-essential runs before consent is given. This is the strict reading of ePrivacy Article 5(3) and the strongest position.
-
2
Google tags load with storage defaulted to denied and send only cookieless pings before consent. Permitted in Google's model, but not the strict reading of Article 5(3).
-
3
Google Consent Mode v2 restrains Google tags, but other trackers or cookies were observed before consent.
-
4
Runs before consent This site
Trackers or cookies execute before the visitor consents, with no consent signals restraining them.
Observed before consent
Cookies set before consent (19)
-
_dc_gtm_UA-24747885-25marketing · Google Tag Manager -
_fbpmarketing · Facebook -
_pin_unauthmarketing · Pinterest -
_rdt_uuidmarketing · Reddit -
__hsscanalytics · HubSpot -
__hssrcanalytics · HubSpot -
__hstcanalytics · HubSpot -
_gaanalytics · Google Analytics -
_ga_J74542S6L1analytics · Google Analytics -
_ga_XXXXXXXXXXanalytics · Google Analytics -
_gatanalytics · Google Analytics -
_gcl_auanalytics · Google Analytics -
_gidanalytics · Google Analytics -
hubspotutkanalytics · HubSpot -
optimizelyEndUserIdanalytics · Optimizely -
calltrk_landingunknown -
calltrk_referrerunknown -
optimizelySessionunknown -
__cf_bmnecessary · Cloudflare
Tracking requests before consent (29)
- Google LLC www.googletagmanager.com
- Google LLC region1.analytics.google.com
- HubSpot Inc. js.hs-analytics.net set a cookie
- Microsoft www.clarity.ms
- Optimizely Inc. logx.optimizely.com
- Optimizely Inc. cdn.optimizely.com
- Google LLC google.com
- HubSpot Inc. js.hsforms.net set a cookie
- CallRail cdn.callrail.com
- Comcast segment.prod.bidr.io set a cookie
- Google LLC www.google.com
- HubSpot js.hs-banner.com set a cookie
- and 17 more
Cookies
19
Third-party
0
Trackers
39
Vendors
15
Consent banner
None detected
Scans
1
What this setup is missing
- No consent management platform was detected.
- Google tags were observed, but Google Consent Mode v2 was not detected.
Compliance by audience
European Union
✗ Not metGDPR + ePrivacy · Prior consent (opt-in)
United Kingdom
✗ Not metUK GDPR + PECR · Consent-based
United States
! Needs attentionCCPA/CPRA + state laws · Notice & opt-out
Canada
! Needs attentionPIPEDA + Québec Law 25 · Consent-based
Brazil
! Needs attentionLGPD · Consent-based
Scanned from the EU; sites may serve different banners or tracking to other regions. Verdicts reflect observed behaviour measured against each audience's rules.
Third-Party Trackers
39 requests detected from 15 vendors: Google LLC, HubSpot Inc., Microsoft, Optimizely Inc., CallRail...
Third-Party Trackers
39 requests detected from 15 vendors: Google LLC, HubSpot Inc., Microsoft, Optimizely Inc., CallRail...
Analytics
6
Marketing
17
Necessary
10
Functional
2
Other
4
| Vendor | Category | Type | Domain |
|---|---|---|---|
| Google LLC before consent Google Tag Manager | Analytics | script | www.googletagmanager.com |
| Google LLC before consent Google tracker domain (source: Disconnect.me, category: Analytics) | Analytics | script | region1.analytics.google.com |
| HubSpot Inc. before consent HubSpot analytics | Analytics | script | js.hs-analytics.net |
| Microsoft before consent Microsoft tracker domain (source: Disconnect.me, category: Analytics) | Analytics | script | www.clarity.ms |
| Optimizely Inc. before consent Optimizely event logging | Analytics | pixel | logx.optimizely.com |
| Optimizely Inc. before consent Optimizely A/B testing | Analytics | script | cdn.optimizely.com |
| Google LLC before consent Google reCAPTCHA bot protection | Functional | script | google.com |
| HubSpot Inc. before consent HubSpot forms | Functional | script | js.hsforms.net |
| CallRail before consent CallRail tracker domain (source: Disconnect.me, category: Advertising) | Marketing | script | cdn.callrail.com |
| Comcast before consent Comcast tracker domain (source: Disconnect.me, category: Advertising) | Marketing | script | segment.prod.bidr.io |
| Google LLC before consent Google Ads | Marketing | script | www.google.com |
| HubSpot before consent HubSpot tracker domain (source: Disconnect.me, category: Advertising) | Marketing | script | js.hs-banner.com |
| HubSpot before consent HubSpot tracker domain (source: Disconnect.me, category: Advertising) | Marketing | script | api.hubapi.com |
| HubSpot Inc. before consent HubSpot marketing & CRM | Marketing | script | track.hubspot.com |
| HubSpot Inc. before consent HubSpot tracking script | Marketing | script | js.hs-scripts.com |
| HubSpot Inc. before consent HubSpot ads pixel | Marketing | pixel | js.hsadspixel.net |
| LinkedIn Corporation before consent LinkedIn Insight Tag | Marketing | script | snap.licdn.com |
| LinkedIn Corporation before consent LinkedIn Ads tracking | Marketing | pixel | px.ads.linkedin.com |
| Meta Platforms, Inc. before consent Facebook SDK / Pixel | Marketing | script | connect.facebook.net |
| Meta Platforms, Inc. before consent Facebook tracking pixel | Marketing | pixel | www.facebook.com |
| Microsoft before consent Microsoft tracker domain (source: Disconnect.me, category: Advertising) | Marketing | pixel | bat.bing.com |
| Pinterest Inc. before consent Pinterest conversion tag | Marketing | pixel | ct.pinterest.com |
| reddit before consent reddit tracker domain (source: Disconnect.me, category: Advertising) | Marketing | script | www.redditstatic.com |
| reddit before consent reddit tracker domain (source: Disconnect.me, category: Social) | Marketing | pixel | alb.reddit.com |
| Viant before consent Viant tracker domain (source: Disconnect.me, category: Advertising) | Marketing | script | js.ipredictive.com |
| Google LLC Google tracker domain (source: Disconnect.me, category: Content) | Necessary | script | www.gstatic.com |
| Google LLC Google Fonts files | Necessary | script | fonts.gstatic.com |
| Google LLC Google tracker domain (source: Disconnect.me, category: Content) | Necessary | script | www.google.dk |
| HubSpot HubSpot tracker domain (source: Disconnect.me, category: Content) | Necessary | script | forms.hsforms.com |
| HubSpot HubSpot tracker domain (source: Disconnect.me, category: Content) | Necessary | script | static.hsappstatic.net |
| Pinterest Pinterest tracker domain (source: Disconnect.me, category: Content) | Necessary | script | s.pinimg.com |
| reddit reddit tracker domain (source: Disconnect.me, category: Content) | Necessary | script | pixel-config.reddit.com |
| Vimeo Vimeo tracker domain (source: Disconnect.me, category: Content) | Necessary | script | i.vimeocdn.com |
| Yahoo! Yahoo! tracker domain (source: Disconnect.me, category: Content) | Necessary | script | s.yimg.com |
| Yahoo! Yahoo! tracker domain (source: Disconnect.me, category: Content) | Necessary | script | sp.analytics.yahoo.com |
| Google LLC before consent Google tracker domain (source: Disconnect.me, category: FingerprintingGeneral) | Unknown | pixel | adservice.google.com |
| Google LLC before consent Google tracker domain (source: Disconnect.me, category: FingerprintingGeneral) | Unknown | script | www.google-analytics.com |
| Google LLC before consent Google tracker domain (source: Disconnect.me, category: FingerprintingGeneral) | Unknown | script | ad.doubleclick.net |
| Google LLC before consent Google tracker domain (source: Disconnect.me, category: FingerprintingGeneral) | Unknown | script | www.googleadservices.com |
Scan history
One completed scan: cookies and trackers from the scan on July 23, 2026.
Recent scans
| July 23, 2026 | 19 39 |
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