Does initial.com use cookies?

initial.com uses 6 cookies. The site uses OneTrust as its consent management platform.

Does initial.com use a cookie banner (CMP)?

Yes. initial.com uses OneTrust as its consent management platform. IAB TCF v2.3 was not detected. Google Consent Mode v2 was not detected.

Which third-party trackers does initial.com use?

initial.com loads 112 third-party requests from 8 vendors, including HubSpot, Cloudflare Inc., Google LLC, HubSpot Inc., Wistia.

How many marketing and analytics cookies does initial.com set?

initial.com sets 0 marketing and 0 analytics cookies, alongside 4 strictly necessary cookies. Under GDPR and the ePrivacy Directive, non-essential cookies require prior consent.

initial.com

Item: initial.com
Author: Passiro

https://initial.com

Last scanned Jul 23, 2026

A cookie scan of initial.com conducted on July 23, 2026 found 6 cookies and 112 third-party tracking requests. The assessment covered 9 pages across 9 unique page templates. The site relies on OneTrust as its consent management platform but does not implement IAB TCF v2.3 or Google Consent Mode v2. 112 third-party requests were detected from 8 vendors.

Claim & unlock

Third-party

Trackers

112

Vendors

Consent banner

OneTrust

Scans

Cookies

6 cookies detected: 4 necessary, 0 analytics, 0 marketing

Total

Necessary

Functional

Analytics

Marketing

Unknown

Filter by category

Name	Domain	Category	Provider	Expiry	Secure	HttpOnly	Party
OptanonConsent	.initial.com	Necessary	OneTrust	365 d	–	–	1st
__cflb	www.initial.com	Necessary	Cloudflare	1 d	✓	✓	1st
__cf_bm	.initial.com	Necessary	Cloudflare	Expired	✓	✓	1st
__cf_bm	.www.initial.com	Necessary	Cloudflare	Expired	✓	✓	1st
csrf	www.initial.com	Unknown	-	Session	✓	✓	1st
INGRESSCOOKIE	www.initial.com	Unknown	-	Expired	✓	✓	1st

Third-Party Trackers

112 requests detected from 8 vendors: HubSpot, Cloudflare Inc., Google LLC, HubSpot Inc., Wistia...

Analytics

Marketing

Necessary

Functional

Other

Vendor	Category	Type	Domain
HubSpot	Advertising	script	js.hs-banner.com
HubSpot	Advertising	script	js-na1.hs-scripts.com
Cloudflare Inc.	Analytics	script	static.cloudflareinsights.com
Google LLC	Analytics	script	www.googletagmanager.com
HubSpot Inc.	Analytics	script	js.hs-analytics.net
HubSpot	Essential	script	js.usemessages.com
HubSpot	Essential	script	perf-na1.hsforms.com
Wistia	Essential	script	fast.wistia.com
HubSpot Inc.	Marketing	script	js.hs-scripts.com
HubSpot Inc.	Marketing	script	js.hubspot.com
OneTrust LLC	Necessary	script	cdn.cookielaw.org
Sentry (Functional Software)	Necessary	script	browser.sentry-cdn.com
Google	Other	script	www.google-analytics.com