mercari.com
Last scanned Jun 22, 2026
mercari.com scored 73 out of 100 in its WCAG 2.2 accessibility scan performed on June 22, 2026, meeting some requirements but with room for improvement. The scan detected 10 distinct accessibility violations totalling 197 instances, including 42 critical, 132 serious, 23 moderate issues. The most pressing issues include touch targets too small (WCAG 2.5.8), 94 instances; images missing alternative text (WCAG 1.1.1), 30 instances; and heading levels skipped (WCAG 1.3.1), 23 instances. The assessment covered 10 pages across 35 unique page templates. The site relies on TrustArc as its consent management platform but does not implement IAB TCF v2.3 or Google Consent Mode v2. 122 third-party requests were detected from 10 vendors.
WCAG AA
mercari.com
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+ 187 more issues (on 10 pages)
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AI fix suggestions, all pages & full details
Claim & unlock all · 248 pages+ 187 more issues (on 10 pages)
AI fix suggestions, all pages & full details
Claim & unlock all · 248 pagesScan Coverage
Score is based on 10 structurally unique pages representing 248 discovered URLs.
Key Accessibility Issues
197 violations found across 10 rules — 42 critical, 132 serious, 23 moderate, 0 minor
Ensure touch target have sufficient size and space (mobile 320px)
WCAG 2.5.8 · 94 instances found
Ensures <img> elements have alternate text or a role of none or presentation
WCAG 1.1.1 · 30 instances found · How to fix →
Page has multiple <h1> headings — there should be only one
WCAG 1.3.1 · 23 instances found · How to fix →
Ensures ARIA attributes are not prohibited for an element's role
WCAG 4.1.2 · 14 instances found
Ensures <li> elements are used semantically
WCAG 1.3.1 · 13 instances found
Ensures <meta name="viewport"> does not disable text scaling and zooming
WCAG 1.4.4 · 10 instances found
Ensure links are distinguished from surrounding text in a way that does not rely on color
WCAG 1.4.1 · 6 instances found
Ensures links have discernible text
WCAG 2.4.4, 4.1.2 · 5 instances found · How to fix →
Ensures buttons have discernible text
WCAG 4.1.2 · 1 instance found
Ensures select element has an accessible name
WCAG 4.1.2 · 1 instance found · How to fix →
Cookie Consent & Compliance
mercari.com uses TrustArc as its consent management platform. The site does not implement IAB TCF v2.3, which means consent signals are not standardised for programmatic advertising vendors. Google Consent Mode v2 was not detected, which may affect measurement accuracy in Google Analytics and Google Ads. Learn about cookie consent requirements.
Get free cookie consent for mercari.com — including IAB TCF v2.3 and Google Consent Mode v2.
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Third-Party Trackers
122 requests detected from 10 vendors — Braze, Microsoft, Cloudflare Inc., FunctionalSoftware, Google LLC...
Third-Party Trackers
122 requests detected from 10 vendors — Braze, Microsoft, Cloudflare Inc., FunctionalSoftware, Google LLC...
Analytics
24
Marketing
16
Necessary
8
Functional
8
Other
0
| Vendor | Category | Type | Domain |
|---|---|---|---|
| Braze | Advertising | script | sdk.iad-01.braze.com |
| Microsoft | Advertising | pixel | bat.bing.com |
| Cloudflare Inc. | Analytics | script | static.cloudflareinsights.com |
| FunctionalSoftware | Analytics | script | o66889.ingest.sentry.io |
| Google LLC | Analytics | script | www.googletagmanager.com |
| Essential | script | www.gstatic.com | |
| Google LLC | Functional | script | www.google.com |
| Meta Platforms, Inc. | Marketing | script | connect.facebook.net |
| Meta Platforms, Inc. | Marketing | pixel | www.facebook.com |
| Google LLC | Necessary | script | fonts.gstatic.com |
| FingerprintJS | Other | script | fpnpmcdn.net |
| Other | script | ad.doubleclick.net | |
| Other | script | region1.google-analytics.com | |
| TrustARC | Other | script | privacy-policy.truste.com |
| TrustARC | Other | script | consent.trustarc.com |
| Zip | Other | script | cdn.quadpay.com |
Cookies
16 cookies detected — 2 necessary, 6 analytics, 1 marketing
Cookies
16 cookies detected — 2 necessary, 6 analytics, 1 marketing
Total
16
Necessary
2
Functional
0
Analytics
6
Marketing
1
Unknown
7
| Name | Domain | Category | Provider | Expiry | Secure | HttpOnly | Party |
|---|---|---|---|---|---|---|---|
| ab.storage.deviceId.10e16a16-356e-4541-bbc2-4440b8ba6c7a | .mercari.com | Analytics | AB Tasty | 1.1 yr | — | — | 1st |
| ab.storage.sessionId.10e16a16-356e-4541-bbc2-4440b8ba6c7a | .mercari.com | Analytics | AB Tasty | 1.1 yr | — | — | 1st |
| ab.storage.userId.10e16a16-356e-4541-bbc2-4440b8ba6c7a | .mercari.com | Analytics | AB Tasty | 1.1 yr | — | — | 1st |
| _ga | .mercari.com | Analytics | Google Analytics | 1.1 yr | — | — | 1st |
| _ga_DJ5N7E6D07 | .mercari.com | Analytics | Google Analytics | 1.1 yr | — | — | 1st |
| _gcl_au | .mercari.com | Analytics | Google Analytics | 88 d | — | — | 1st |
| _fbp | .mercari.com | Marketing | 88 d | — | — | 1st | |
| cf_clearance | .www.mercari.com | Necessary | Cloudflare | 363 d | ✓ | ✓ | 1st |
| __cf_bm | .www.mercari.com | Necessary | Cloudflare | Expired | ✓ | ✓ | 1st |
| g_state | www.mercari.com | Unknown | — | 178 d | — | — | 1st |
| notice_behavior | .mercari.com | Unknown | — | Session | ✓ | — | 1st |
| TAsessionID | .mercari.com | Unknown | — | Expired | ✓ | — | 1st |
| usprivacy | .mercari.com | Unknown | — | 178 d | ✓ | — | 1st |
| _mwus | www.mercari.com | Unknown | — | 1.1 yr | — | ✓ | 1st |
| _mwus.sig | www.mercari.com | Unknown | — | 1.1 yr | — | ✓ | 1st |
| _s_did | .mercari.com | Unknown | — | 1.1 yr | — | — | 1st |
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