smashburger.com
Last scanned Jul 18, 2026
A cookie scan of smashburger.com completed on July 18, 2026 found 12 cookies and 89 third-party tracking requests. The assessment covered 10 pages across 10 unique page templates. The site relies on TrustArc as its consent management platform but does not implement IAB TCF v2.3 or Google Consent Mode v2. 89 third-party requests were detected from 5 vendors.
Consent behaviour grade 32 / 100
This site set multiple tracking cookies before the visitor consented. Under ePrivacy Article 5(3), these require prior consent.
Observed before consent
Cookies set before consent (12)
-
_vis_opt_sanalytics · VWO -
_vis_opt_test_cookieanalytics · VWO -
_vwo_consentanalytics · VWO -
_vwo_dsanalytics · VWO -
_vwo_snanalytics · VWO -
_vwo_uuidanalytics · VWO -
_vwo_uuid_v2analytics · VWO -
notice_behaviorunknown -
SMBR_USERunknown -
TAsessionIDunknown -
__cf_bmnecessary · Cloudflare -
cf_clearancenecessary · Cloudflare
Tracking requests before consent (6)
- Google LLC www.googletagmanager.com
- Qualtrics zn0nunjprj8anc71s-jfccx.siteintercept.qualtrics.com
- Wingify dev.visualwebsiteoptimizer.com
- Google LLC maps.googleapis.com
- Google pagead2.googlesyndication.com
- Google region1.google-analytics.com
Cookie Consent & Compliance
smashburger.com relies on TrustArc as its consent management platform. The site does not implement IAB TCF v2.3, which means consent signals are not standardised for programmatic advertising vendors. Google Consent Mode v2 was not detected, which may affect measurement accuracy in Google Analytics and Google Ads. Learn about cookie consent requirements.
What this setup is missing
- Google tags were observed, but Google Consent Mode v2 was not detected.
Cookies
12
Third-party
0
Trackers
89
Vendors
5
Consent banner
TrustArc
Scans
1
Third-Party Trackers
89 requests detected from 5 vendors: Google LLC, Qualtrics, Wingify, Google, TrustARC
Third-Party Trackers
89 requests detected from 5 vendors: Google LLC, Qualtrics, Wingify, Google, TrustARC
Analytics
11
Marketing
0
Necessary
22
Functional
1
Other
0
| Vendor | Category | Type | Domain |
|---|---|---|---|
| Google LLC | Analytics | script | www.googletagmanager.com |
| Qualtrics | Essential | script | zn0nunjprj8anc71s-jfccx.siteintercept.qualtrics.com |
| Wingify | Essential | script | dev.visualwebsiteoptimizer.com |
| Google LLC | Functional | script | maps.googleapis.com |
| Google LLC | Necessary | script | fonts.googleapis.com |
| Google LLC | Necessary | script | fonts.gstatic.com |
| Other | script | pagead2.googlesyndication.com | |
| Other | script | region1.google-analytics.com | |
| TrustARC | Other | script | consent.trustarc.com |
Scan history
1 completed scans: cookies and trackers per scan, latest on Jul 18, 2026.
Trend appears after a couple of scans.
Recent scans
| Jul 18, 2026 | 12 89 |
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